ベトナムで“売れる仕組み”をつくるWeb・SNS広告運用 日本式PDCA × 現地最適化で、最短1〜3ヶ月でCV改善
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Google PartnerCertification
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Yahoo! Adsauthorized distributor
ベトナム市場に特化したマーケティング体制
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リサーチ → クリエイティブ制作 → 配信 → 改善まで一社完結
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現地マーケター×ベトナム人クリエイターのハイブリッド体制
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150回以上のセミナーで体系化した“成功メソッド”をベトナム市場に最適化
ベトナムの広告運用で、Do you have concerns like these?
広告費だけ増えて、成果がついてこない…その最大の原因は、 “現地のユーザー行動・競合構造・文化文脈” を踏まえず、日本式のまま運用してしまうこと” その結果、ターゲティング・訴求・制作・運用すべてがベトナム最適化されない という構造的問題が生まれます。At Abiliv Vietnam,We locally optimize strategy, creatives, operations, and organizational structure to transform them into a “winning structure” that delivers results.
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Strategic challenges
現地ユーザー行動・競合構造を踏まえた戦略が組めていない
ターゲティングがズレてCV率が低い...
I'll solve it! Based on local data“Build a winning strategy
- 現地ユーザーの行動データを基にしたターゲティング
- 競合を定量分析し、勝てるポジションを設計
- 市場規模 × CPC/CVR相場を踏まえた費用対効果の最適化
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Creative challenge
広告・LPがベトナムの文化・文脈に合わず反応が出ない
What do you want to convey?I don't understand...
I'll solve it! 現地文脈 × 競合優位性を反映したクリエイティブ
- ベトナム人クリエイターが文化・好みに合わせてローカライズ
- Optimize color, composition, and copywriting for the local market.
- 競合クリエイティブの傾向分析から“勝てる表現”を構築
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Operational challenges
ベトナムの広告特性を理解できず、運用が最適化ができない
PDCAが上手く回らず成果がでない...
I'll solve it! ベトナム市場に最適化した、日本式のPDCA運用
- 媒体ごとのアルゴリズム傾向に合わせた構造的運用
- 訴求×媒体×オーディエンスを高速で回す運用体制
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Organizational Challenges
Agencies, production companies, and translation companies for each companyIt disperses, causing misalignment and delays.
There is too much hassle in making requests.The progress is slow...
I'll solve it! 日越ハイブリッドのワンチーム体制でズレなく高速化
- Japanese marketer × Vietnamese creator collaborate within the same company
- 翻訳不要で指示ズレなし
- 調査 → 制作 → 運用 → 改善が同一チームで高速化
Reasons for being able to solve problemsHere is the difference!! About Adivib Vietnam
Web広告・SNS広告
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Strategy 現地データを基点とした分析で、Design a winning strategy
ベトナムのユーザー行動、検索傾向、媒体相場（CPC・CVR）など、現地で収集できる一次データを体系的に分析し、“勝ち筋の見える” 施策設計をします。
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Strategy Analyze the “structure” of local competitors,Identify winning positions
We break down the successful competitors“ messaging angles, creative trends, and price points to design a ”locally winning" position that determines where you can fight and win.
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Creative by Vietnamese creators,locally optimized creatives
Local creators who understand the context that resonates in Vietnam, including colors, copy expressions, composition, and tone, will produce it.
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Creative LP・動画・広告バナー・翻訳まで全て制作
広告クリエイティブだけでなく、LPや動画までワンチームで作成。外部とのやり取りがないため、改善スピードが早くなります。
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Operation ベトナム市場の媒体特性に精通
Designed with an understanding of how social media platforms specific to Vietnam—such as Zalo, TikTok, and Facebook—are used.
Because we have a deep understanding of the media, we can achieve results in the shortest possible time. -
Operation The PDCA Cycle Never StopsOperational structure
広告が失敗する最大の原因は、PDCAサイクルが止まること。アビリブベトナムでは、同一チームでPDCAを稼働するチーム体制で、CVを継続的に伸ばします。
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regime Through market analysis based on local data,Design a winning strategy
Japanese marketers handle strategy design and quality control, while the Vietnamese team is responsible for production and research.
Since translation is not required, there are no deviations in instructions or misunderstandings of intent, leading directly to results. -
regime リサーチ → 制作 → 運用 → 改善を一社完結の運営体制
代理店、制作会社、翻訳会社を分ける必要がなく、すべて一社内で完結。スピード・品質・コストの3軸で高い再現性を持った支援が可能です。
Web広告・SNS広告のサービス範囲
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Planning and strategy formulation
- Strategic design
- data analysis
- Developing an advertising plan
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広告運用
- Google広告
- Meta ads
(Facebook/Instagram) - Zalo広告
- TikTok Ads
- Youtube広告
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クリエイティブ制作
- Webサイト制作、改善
- 広告バナー制作
- Video production, filming
- Photography
- Model arrangement
- Narrator booking
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Translation
- Vietnamese translation
- English translation
- Native check
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Monthly Report / Improvement Cycle
- 成果レポート
- 改善提案
- Ad optimization
- data analysis
Project workflow
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01
Contact Us
Please contact us first via the inquiry form or by phone.
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02
Hearing
I would be happy to hear the details either online or in person.After scheduling, we will discuss your requirements and challenges in detail.
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Quote
We will provide the optimal plan and estimate tailored to your requests.
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04
Contract
If you are satisfied with the proposal and estimate, we will proceed with the contract.
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Planning and drafting
ベトナム市場のユーザー行動・競合状況・トレンドを踏まえて、御社の目的達成に最も近い広告戦略を立案します。
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Content creation and advertising design
Along with planning and drafting, we will translate various creatives into Vietnamese.
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07
Launch (Posting and Ad Delivery)
Start posting and ad delivery, and check user reactions and ad performance as needed. Based on the data, we run an "improvement cycle" on a weekly basis.
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Monthly Report and Improvement Proposals
I will submit a report visualizing the results and propose improvement strategies for the next month. I constantly update our strategy by working backward from the goal of "achieving results in Vietnam."
Frequently Asked Questions
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依頼について
ベトナムに拠点がなくても依頼できますか？
はい、可能です。日本語での打ち合わせ・運用報告に対応しています。
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About the contract
We do not have a local entity in Vietnam, so what kind of contract will it be?
Contracts with customers who do not have a local entity in Vietnam are treated as overseas transactions.Since the customer does not have a legal entity locally in Vietnam, the Foreign Contractor Tax (FCT) within Vietnam generally does not apply, butFor detailed tax processing, we recommend consulting experts in each respective country.
Can you handle estimates and contracts based on Japanese standards?
Yes, we will handle it in accordance with Japanese standards.
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About communication
Is it okay even if I don't understand Vietnamese?
Yes, that's possible.We have on staff JLPT N1-certified communicators (translators and interpreters) as well as Japanese directors.We prevent misunderstandings of specifications and communication loss, and achieve reliable communication.
What tools do you use for communication and task management?
I mainly use the following.Chat: Teams- Data management: Git, GitHub- Task Management: BacklogWe will respond according to your requests, so please feel free to consult with us.
Is the meeting possible anywhere?
Yes, it is possible from anywhere in the world as long as you have an internet connection.To achieve efficient and prompt communication, meetings are frequently held online.If the customer has a base in Vietnam, we can also visit them.
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Web広告・SNS広告について
クリエイティブ（Webサイトの制作・改善、広告バナー）の部分もお願いできますか
はい、当社はWebマーケティングとWeb制作をセットで行なっているWebマーケティング会社ですので、ご安心してご依頼ください。
Which social media platform is best for the Vietnam market?
Facebook, TikTok, and Instagram are the mainstream platforms. The optimal medium changes depending on the industry, purpose, and target audience.
Can I still request your services even if I don't have posting materials (photos/videos)?
It is possible. We can handle everything up to shooting and design production in-house.
Do we need to prepare the content plan here?
Not needed. Based on market analysis and competitive research, our company will create the plan.